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Vendor Name : Adobe
Exam Code : 9A0-410
Exam Name : Adobe Experience Manager Forms Developer ACE
Questions and Answers : 79 Q & A
Updated On : January 18, 2019
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Adobe 9A0-410 Exam (Adobe Experience Manager Forms Developer ACE) Detailed Information

Validate your Adobe skills.
The Adobe Certified Associate (ACA) certification allows you to demonstrate proficiency in Adobe digital communications tools. Become a Certified Associate and stand apart from your peers, boost your confidence, and expand your career opportunities.
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The ACA certification validates basic, entry-level skills in digital communication, creation, and design using Adobe tools.
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Take the ACA exam at your local Certiport testing center.
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Educators and students are eligible for 33% off the regular fee for the Adobe Certified Expert (ACE) exam, which validates professional-level skills using Adobe tools.
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Adobe Certified Associate exams
Visual Communication Using Adobe Photoshop Visual Communication Using Adobe Photoshop
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Interactive Media Using Adobe Flash ProfessionalInteractive Media Using Adobe Flash Professional
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The Web Authoring Using Adobe Dreamweaver exam validates entry-level skills in web design corresponding to Dreamweaver software.
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Training
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Q: What is Adobe Digital Learning Services?
A: We are the leading provider of learning, enablement, and certification on Adobe products. Our team helps you master it all so you can deliver the ideal experience to every customer, every time.
Q: What courses are offered?
A: Fast or self-paced. On site or online. Whatever your learning style or timeline for success, we’ve got a training approach that’s right for you. We offer a comprehensive list of digital media and digital marketing courses either through us or our authorized training partners.
Q: What are the benefits of training courses?
A: Successful businesses work with Adobe’s world-class products and solutions every day. When you train with Adobe, you stay ahead of the pack with digital skills that will take you anywhere you want to go.
We offer more than just old-school training, including:
• Skills assessment
• Digital marketing accreditation
• Certification in Adobe products
• Event perks, such as preconference training and other unique opportunities to get in front of industry leaders
• An All Access Pass so it’s simple and convenient
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A: Just fill out our form to request private training for up to 12 individuals at your site. Price includes travel costs. Any unused portion of this Adobe Professional Services engagement will expire 12 months after the effective date and may not be carried over or used for any purpose. Price includes up to 12 students. Note that this service is not available in India.
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A: Cancellations and requests to reschedule public or private classroom, on-site classroom, virtual private or virtual public classroom training must be made at least seven (7) business days before the scheduled date of the course. You will receive a full credit that must be used before the expiration of the applicable term. No refund or credit will be granted if the request is made less than seven days in advance.
Adobe reserves the right to reschedule or cancel a training course due to low enrollment or if necessitated by an emergency or other unforeseen circumstances. In such cases, you will receive a credit for the full amount that must be used before the expiration of the applicable term. Adobe will not be liable for any nonrefundable travel arrangements. Contact us for assistance.
Q: Bank of Funds Cancellation and Terms
A: This offering creates a non-refundable bank of funds which will be decremented by the list price of each regional, online or on premise training course in which Customer enrolls, registers or attends. Customer may cancel an enrollment, without charge, if it provides Adobe with at least 7 business days advance written notice. If Customer fails to attend a training course in which it is enrolled, cancels such enrollment with less than 7 business days written notice, or fails to provide the minimum requirements (such as PCs, space, projectors) that may be reasonably requested by Adobe in order to provide an on premise training course, Customer’s bank of funds will still be decremented in the amount of the enrollment fee. In the event Adobe cancels a training course, Customer’s bank of funds will not be decremented. All unused funds as of the End Date shall expire and be forfeited.
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A: We offer both virtual instructor-led courses and videos on demand so you can learn where and when it’s convenient for you. You can also check out our free video learning content to get a taste of what ATS training is all about.
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Q: Are courses offered worldwide?
A: Adobe currently offers regional courses in EMEA, Asia Pacific, Japan, the United States and Canada. Private training at your company is available worldwide, except in India.
Adobe Authorized Training Center partners are authorized by Adobe to provide courses at their company location. (Note: AATC partners focus mainly on Adobe Creative Cloud and Creative Suite product training.)
Q: Are credit cards accepted worldwide?
A: Credit card payments are accepted in North America, select European countries and select Asia Pacific regions. If you are not presented with an option to purchase via credit card, you’ll need to contact Sales to obtain a purchase order before registering for a course.
Q: How do I register for a course outside North America if I don't know my contract number?
A: Contact your Adobe account manager or sales manager for help locating your contract number. You can also contact us for assistance.
Q: In which languages are the courses conducted (EMEA)?
A: Our trainers speak several languages. The language used depends on those in attendance; if there is one person in the class who does not speak a local language, we present the course in English.
Q: In which languages are course materials available?
A: Our course materials are available in English.
Q: I have registered for my training course in EMEA. When will I receive the confirmation e-mail?
A: For all EMEA course registrations, a confirmation e-mail will be sent about a week before the course starts.
Q: In which languages are the courses conducted (JPAC)?
A: In Japan, training course materials are localized in Japanese. For all other Asia-Pacific countries, they will be in English.
Q: In which languages are course materials available (JPAC)?
A: Training course materials in JPAC are mainly localized.
Q: I want to request on-site or regional training in a country not listed in the registration area. Can I do so?
A: Yes. Contact us directly and we will provide more information.
Certification
General questions
Q: How do I prepare for my exam?
A: You should have extensive experience for all listed exam topics. The topics for each exam are in the exam guide. Review the recommended materials listed in the relevant exam guide to see if you’re ready to take the certification exam.
Q: Does attending training courses help with certification?
A: Attending training courses gives you hands-on experience and in-depth expertise in Adobe products. However, training courses are not prerequisites for a certification exam.
Q: How are the exams administered?
A: Adobe Certified Expert (ACE) exams are administered by Pearson VUE, an independent third-party testing company. The tests are offered at over 5,000 authorized testing centers in more than 100
countries. Visit the Pearson VUE website for more information or to register for an exam.
Q: How do I pay for an exam?
A: You can pay for a certification exam with a credit card, or you may request to be invoiced through your salesperson. Invoiced customers will receive a voucher number to use as payment.
Q: If I don't pass an exam, can I get a refund?
A: We are unable to offer refunds for failed exams.
Q: How long do the certifications last?
A: Certifications on Adobe Digital Marketing Suite products are valid for 12 months. All other product certifications do not expire, although ACE exams are continually evaluated and updated to ensure content remains relevant. Maintaining your certification status validates your knowledge and skills as a competent professional.
Q: When will I receive my score?
A: Results for exams that consist of only multiple choice questions will be provided immediately upon completion. Exams with both multiple choice and short-answer questions will have results delivered in two parts: The multiple-choice portion is scored immediately and the short answer portion is scored within five business days. You will receive your score by email.
Q: What happens if I fail?
A: You may register for the exam again 14 days after a failed attempt. You are allowed up to three exam attempts for any exam annually. Each attempt will incur a separate exam fee.
Q: How do I find out what I missed?
A: Question answers are not disclosed. Adobe strives to maintain the highest standards to protect the integrity of the certifications you earn.
Q: What can I do if I have a grievance with an exam question?
A: Adobe is focused on the integrity of the ACE certifications and ensuring the accreditations remain meaningful. If you have a grievance with a question, send a description of the question and your complaint to aceprogram@pearson.com.
Q: What do I receive upon certifying?
A: All certifications offer an e-certificate and use of the ACE logo, which will be emailed to you after you sign the ACE Agreement.
Q: Where do I view my certification history (results and so on)?
A: You can view your certification status, history, results and more by logging in to the Adobe Certified Portal.
Q: What is the prerequisite for taking an ACE recertification exam?
A: Candidates must be certified on the previous version of the product to have their recertification exam results apply to the current version.
Q: How do I add my name to the ACE Finder?
A: Follow these instructions to get your name added to our Adobe Certified Expert Finder:
• Log in to the Adobe Certified Portal. If you need assistance with your credentials, contact aceprogram@pearson.com
• Select Update Personal Info from the menu.
• Scroll down to the bottom section, Custom Questions, and select Yes so we can share your credentials.
• Enter a URL to showcase your skills, previous project, contact information and more in the Website field (optional).
• Click Submit
Please allow five business days for your information to appear. If you still don't see yourself listed, contact aceprogram@pearson.com for assistance.
Adobe Creative Cloud and Creative Suite Certifications
Q: Why are certifications offered in both Creative Cloud and Creative Suite?
A: When you purchased a version of a Creative Suite product you were able to use that version indefinitely, so the certification remained valid indefinitely as well. When you certify on a perpetual product you continue to be an expert on that version, but as features are added and changed you will, over time, be using a different product. To ensure that all our ACEs have a level playing field, only those who are able to show they have the most current knowledge are able to represent themselves as ACEs of the most recent product/exams.
Q: What does the release of Creative Cloud mean to the ACE program?
A: The process of registering and taking exams and becoming certified does not change with the release of Creative Cloud.
Q: Do I have to recertify every time my Creative Cloud product is updated?
A: No. Creative Cloud products are updated regularly, but not all changes will impact the skills that make someone an ACE. You will need to recertify after your ACE certificate expires to continue to represent yourself as a current Creative Cloud ACE.
Q: For how long will my Creative Cloud certifications be valid?
A: Your ACE certification for Creative Cloud products will be valid for two years after the date you certify.
Q: I am currently certified in Creative Suite products. How long will those certifications be valid?
A: Your existing Creative Suite certifications will always be valid; however, they will be valid only for the product version on which you were certified.
Q: Will the beta exams count as my CC certification?
A: Yes. If you participate in our exam beta process, and receive a passing score for a live exam based on your answers to questions from a product beta, that passing score will apply toward your Creative Cloud certification. If you are interested in participating in upcoming betas, follow us on Facebook and Twitter for recruitment updates.
Q: How long will the CS6 exams be available?
A: The CS6 exams will continue to be available for as long as Adobe continues to sell and provide product support for CS6.
Q: What about my certification that isn’t for Creative Cloud or Creative Suite?
A: Currently there are no changes to our other exams/certifications in the ACE program.

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9A0-410 exam Dumps Source : Adobe Experience Manager Forms Developer ACE

Test Code : 9A0-410
Test Name : Adobe Experience Manager Forms Developer ACE
Vendor Name : Adobe
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Adobe Adobe Experience Manager Forms

Adobe and Microsoft extend partnership with Adobe event manager and Dynamics 365 integration | killexams.com Real Questions and Pass4sure dumps

Adobe and Microsoft increased their carrying on with partnership nowadays once they introduced that they are making it easy to share information between Adobe event manager, a domain marketing tool and Dynamics 365, Microsoft’s CRM tool.

For a income adult that means seeing the latest revenue endeavor and customer interactions from the company website appropriate within the client list. From a consumer event point of view, it potential that when you are on a domain and filling in a kind to be part of a provider or make purchase, Adobe can pull your customer tips like identify, handle and call number from the CRM list and fill in tons of the suggestions for you instantly, making it greater seemingly that you just’ll comprehensive the transaction, while offering a better common event.

Dave Welch, vice chairman or Microsoft options at Adobe says that from his enterprise’s perspective, it’s truly about streamlining the journey on the company site to show that shopper into a buyer. “The more very own we could make that according to what we learn about you, it makes the experience extra integrated for a client,” he pointed out.

Dina Apostolou, director of Microsoft company purposes community says for her enterprise, it’s about giving salespeople more finished records to work with to take into account the consumer stronger. The extra tips that you would be able to pull into a single client view in Dynamics 365, the more advantageous which you can be aware their needs and promote to that.

subsequently, this is a combining of revenue and advertising facts. historically, revenue and advertising, two departments that should work collectively, for whatever thing cause have often had problem speaking. by way of integrating the advertising and marketing and earnings tips collectively at the data degree during this method, it places the guidance within the hands of the people who want it without any politics involved. It simply occurs.

The companies have prior to now supplied APIs that could enable shoppers to try this kind of integration in the event that they had been willing to position in the work to make it take place, however with the brand new contract, the two carriers are doing all the heavy lifting for them making it a simple configuration to share the data.

should you combine this with the Dynamics 365 partnership announcement round Adobe sign introduced closing month and Adobe campaign integration from final yr, both companies are looking for easy methods to work together by way of combining various styles of sales and advertising tips that play to their quite a few strengths.


Adobe Patches Seven important Vulnerabilities in Flash, AEM | killexams.com Real Questions and Pass4sure dumps

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Adobe journey manager types | killexams.com Real Questions and Pass4sure dumps

This free app is designed to be used with Adobe event supervisor (AEM) forms. It permits your field group of workers to take forms, files and linked workflows beyond pcs onto cell contraptions. seize or examine data offline and synchronize with the server when on-line. eliminate clunky paper types, rekeying facts back on the workplace, and transform due to incomplete or lacking suggestions. Prefill facts via backend equipment integration for faster processing in the container and once the task is achieved, send statistics back to other programs. The application works with Adobe adventure supervisor forms Server models 6.1, 6.2, 6.three and 6.four

agencies use the AEM types app to:- enroll clients for numerous features in-department or within the field- behavior box inspections on the go- finished set of forms – sharing usual records- collect assisting records through prosperous media- conduct form-related workflows while out of the workplace

particular elements:- Add electronic signatures and annotations— including photographs, notes with timestamp and geo-location- retailer photo of a kind or assignment offline and retrieve at a later time when online- customize the app to healthy organizational branding- Autosave characteristic prevents loss of essential statistics due to app failure or machine reboot- Prefill form fields with templates feature for quicker, productive form filling

For extra counsel on Adobe journey manager kinds, visit adobe.com/go/aemforms


9A0-410 Adobe Experience Manager Forms Developer ACE

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9A0-410 exam Dumps Source : Adobe Experience Manager Forms Developer ACE

Test Code : 9A0-410
Test Name : Adobe Experience Manager Forms Developer ACE
Vendor Name : Adobe
Q&A : 79 Real Questions

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Adobe Experience Manager Forms Developer ACE

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Adobe Closes $4.75B Marketo Acquisition, Acquia Teams With Elastic Path, More News | killexams.com real questions and Pass4sure dumps

Newspaper tucked into a door handle on a red wooden door. PHOTO: Julian Stallabrass

Adobe has finalized its $4.75 billion acquisition of Marketo. The companies announced the marketing technology mega deal in September and made the deal official on Halloween. 

The deal may spook competitors in the digital marketing space because it brings together two heavy hitters: Adobe and its strength in content management, commerce, analytics and creative capabilities and Marketo with its B2B marketing automation. Officials stated in the Halloween release that it combines Adobe Experience Cloud’s analytics, personalization and content capabilities with Marketo’s lead management, account-based marketing and revenue attribution technology. 

The Marketo Engagement Platform will become part of Adobe Marketing Cloud. The Adobe Experience Cloud includes software that is designed to help organizations with customer experience management via marketing, advertising, analytics and commerce. The Marketo Engagement Platform is cloud-native and has opportunities for integration across Adobe Experience Cloud, according to company officials. 

With the acquisition now closed, Marketo CEO Steve Lucas will still lead the Marketo team as part of Adobe’s Digital Experience business, reporting to executive VP and GM Brad Rencher.

In other customer experience software news ...

Acquia, Elastic Path Partner for Headless Commerce

Acquia and Elastic Path this week partnered to combine open source content management and headless commerce solutions. The move combines headless commerce and content technology, open platforms, and APIs via the open source content management system Drupal and Elastic Path’s enterprise API-first headless commerce platform, according to company officials. 

Key capabilities of a combined Elastic Path-Acquia solution include flexibility, personalized content experiences and enterprise scale via compliance, security, scalability and governance. TA Digital will be working with both Elastic Path and Acquia to offer its CommerceFactory solutions to its clients. 

Evergage Unveils Machine Learning Capabilities

Evergage, which offers personalization technology, announced two new machine-learning innovations: Evergage Decisions and the Evergage Data Science Workbench, which are designed to present rich customer data maintained in the Evergage platform. With the new Evergage Decisions algorithms, companies can apply artificial intelligence (AI) to automatically deliver content to website visitors, application users and email recipients. It complements Evergage's machine-learning-driven personalization and recommendation capabilities via Contextual Bandit.

The Evergage Data Science Workbench is designed to give data scientists a way to access and work with data stored on Evergage servers. Such data includes behavioral data, contextual information and explicit survey responses, combined with first- and third-party information from other systems (e.g., CRMs, email service providers, data warehouses).

GBH Insights Hires Korst, Zeug

GBH Insights, a marketing strategy, research and analytics consultancy, named Jeremy Korst as president and former Google managing director Brian Zeug as the newest member of GBH’s advisory board.

Korst will be responsible for the company’s strategic marketing and insights practice, focused on helping CMOs, chief product officers and other organizational leaders. Korst has been a strategic advisor to GBH, and in this new role will partner closely with GBH co-founders CEO Jon Greenwood and Chief Research Officer Eric Bradlow on overall firm and client development. Korst is a former CMO and product management executive with brands including Microsoft, T-Mobile and Avalara.

Zeug has experience with analytics and measurement practices for Google, Nielsen, Yahoo!, Mars Inc. and Unilever. He was the founder and global director of human truths at Google where he built a consulting and scale practice that used Google internal data and advanced analytics techniques.

LinkedIn Integrates with Google Campaign Manager

LinkedIn has announced a measurement integration with Google Campaign Manager (formerly DoubleClick Campaign Manager), now part of Google Marketing Platform. Users will be able to view LinkedIn ad performance alongside the rest of their paid spend and get attribution for LinkedIn ads across all impressions and interactions, measured in a cross-device and cross-platform manner. LinkedIn already launched the integration for a few ad formats and now debuts it for sponsored content.

Users can see LinkedIn ad performance in Campaign Manager, and use their conversion attribution capabilities for Sponsored Content campaigns, including Video, Carousel and Lead-Gen Forms, as well as Text and “Spotlight” Dynamic Ads. 

Perficient Acquires Elixiter

Perficient, a digital transformation consulting firm, has acquired Elixiter, a revenue marketing consultancy that specializes in Marketo marketing automation services. Elixiter’s marketing automation capabilities and specialized Marketo services will complement the digital agency Perficient Digital, where Perficient has built an Adobe practice. The deal obviously makes sense with Adobe’s acquisition of Marketo. 

The acquisition of Elixiter deepens Perficient’s digital marketing and marketing automation services, adds approximately 40 consulting, technology, sales and general and administrative professionals and brings client relationships with Fortune 1000 customers across several industries, according to company officials. Elixiter President and Founder Andrew Hull joins Perficient in a key leadership role.

Grey Group Acquires Majority Stake in Autumn Worldwide

Grey Group, a WPP company, has agreed to acquire a majority stake in Autumn Worldwide, an independent social media and digital marketing agency. Autumn Worldwide was founded in 2005 by Anusha Shetty and Abhay Rajankar as a brand consulting and advertising company. It advises on digital and social media campaigns, influencer and blogger marketing, online reputation management, content marketing, marketing big data and insights and Command Center Management Services (CCMS). Shetty will continue to head the Autumn operations while working closely with Nirvik Singh, chairman and CEO for Grey Group Asia Pacific, Middle East and Africa.


Is Adobe Experience Manager 6.2 the right WCM platform for you? | killexams.com real questions and Pass4sure dumps

Adobe Experience Manager, now available in version 6.2, is an enterprise-level web content management platform....

The software enables users to build websites, create and manage digital content, build forms, tailor content to a variety of mobile devices and delivery platforms, and manage marketing content and assets.

How does the software support web content management tasks?

Adobe Experience Manager (AEM) 6.2 lets users develop and administer their own websites, customizing website content as needed, while also enforcing corporate design standards for the website and controlling user access privileges for editing and publishing content. The software offers WYSIWYG previews of the content that users develop and that can be viewed as the user would see it, whether this content is viewed from a desktop computer or a mobile device.

AEM 6.2 is a low-code web content management (WCM) platform that furnishes predesigned web content templates that enable non-IT users to quickly create new templates and content, without having to code anything or rely on IT. Authors and publishers have the option of using a standard classic or touch-optimized Adobe user interface to do their work, or they can customize their own user interface.

Adobe Experience Manager 6.2 allows users to define and implement workflows that fit the needs of their web content authoring and publishing processes. AEM 6.2 also avails users with a global search mechanism that can sift through enterprise-wide content if there is a need to research or find information on a specific target topic. Built-in analytics tools give users visibility into which content assets are used most, where they're used and which ones are driving the most click throughs. This provides organizations with insight as to which content is performing the best so that they can build more successful campaigns.

The platform features a digital asset content repository where users can store videos, photos, documents, dynamic media and other digital assets so they can easily pull content out from the repository and integrate it into their web content as needed. Both digital content and web content can be tagged to facilitate better organization.

The platform also integrates with other marketing software, enabling users to combine their web content with marketing campaigns and promotions. It also integrates with an e-commerce system that controls purchases, shopping carts, checkout and order fulfillment.

Who benefits from using Adobe Experience Manager 6.2?

AEM 6.2 is at its best in large enterprise settings where companies use sophisticated web content development and have an IT staff that is able to fully support and take advantage of its range of capabilities. The platform spans mobile content management, e-commerce, marketing campaign management and multisite management platforms. It's a good choice for enterprises seeking a well-rounded WCM platform, in particular, organizations that have established IT personnel and services capable of operating such a robust system.

How is the platform licensed and priced?

Adobe Experience Manager 6.2 can be installed as either a stand-alone, on-premises WCM platform or as a hosted (cloud) offering via a third-party service provider (including Adobe). AEM 6.2 is licensed and priced based on each client's particular requirements. If the choice is to host AEM 6.2 on a third-party cloud, users typically pay an on-demand fee to the cloud services provider for the resources that are consumed. Users can bring their own licenses to the cloud provider so that there are no additional licensing fees.

Adobe offers Gold and Platinum levels of technical support for AEM 6.2. Adobe Gold Support is designed to meet the mission-critical needs of large enterprise customers. Adobe Platinum Support offers the same mission-critical support levels as Gold, but also provides 10 direct customer contacts and on-site maintenance services.


Comparative Analysis — Adobe Experience Manager VS Drupal CMS Framework | killexams.com real questions and Pass4sure dumps

1.0 Purpose for the Study

The purpose of the study is to carry out comparative analysis identifying the key strengths, weaknesses and highlights of web development frameworks:

1. AEM — Adobe Experience Manager

2. Drupal CMS Framework

2.0 Key areas of the study

· Flexibility

· Customization

· Scalability

· SEO

· Campaign Management

· Analytics (Google etc.)

· Support

· Security

· Asset Management

3.0 Feature comparison

1. Flexibility

a. AEM

· The capabilities of AEM are built on a unified platform, offering organizations the flexibility to deploy and manage the digital experiences themselves or in the cloud through Adobe’s Managed Services

· Digital Asset Management functionality in Adobe also helps in providing greater flexibility and control to enable the companies to manage and deliver assets more efficiently.

· Integration with leading commerce engines helps the organizations to build rich experiences that lead to purchase on their commerce platform of choice.

b. Drupal

· Comprises of a Simple Module called CCK which enables to create entirely new type of content there itself.

· Allows users to create Pages, Blog Entries, Stories, Books and Polls.

· Capability to insert php scripts into either pages or sidebar blocks.

· Drupal modules bring thousands of ready-to-use features that one can use to build complex digital platforms

· URL re-write module is available in drupal.

· Grouping: Having all the displays for a content type within one view makes it simpler to make any necessary changes.

· Drupal is used and suited for e-commerce, social networks, collaborative portals, enterprise applications, back-end for native apps etc.

2. Customization

a. AEM

· User interface changes: You can change the appearance, layout, and other presentation semantics of AEM forms workspace. Change workspace by customizing the CSS, HTML templates, and JavaScript™ files.

· Functionality using semantic customizations: modify the AEM forms workspace functionality, change the JavaScript source code. Modifications in the core functionality are labeled as Semantic changes.

· Reusable components: As AEM forms workspace is component-based software, it can be easily customized and reused. You can easily integrate the workspace components with your web applications.

b. Drupal

· Adding Custom Blocks to your Custom Module.

· Creating custom fields using a custom processor.

· Creating custom twig templates from custom module.

· Creating a custom field widget, custom field formatter, block, field type and page etc

3. Scalability

a. AEM

· Flexibility in Design: It can be deployed with in Adobe’s Cloud or on premise

· Inside Experience Manager, there are two fundamental environments: The Author environment and The Publish environment. Each of these environments is built for scalability and each can be scaled independently of the other.

· Content Repository: Apache Jackrabbit Oak is a scalable implementation of the Java Content Repository API with support for structured and unstructured content, full text search, versioning, transactions, observation and more.

· MongoMK: It is a backend storage option that uses the MongoDB NoSQL Database. It allows linear horizontal scalability. It can support more than 5 Author AEM instances.

b. Drupal

· It is considered Scalable enough, although it requires solid knowledge of MySQL best practices, caching mechanisms, and other server-level best practices

· However, It is not considered suitable to handle big data yet.

4. SEO

a. AEM

· AEM does support tagging but it is limited.

· Adobe Experience Manager requires significantly more effort in configuration

· Enterprise has proprietary and dependent.

· Adobe Experience Manager is Pathologic and Pathologic is an “input filter” module helps in broken URLs.

b. Drupal

· Drupal has a system called Taxonomy which supports tagging like anything.

· Drupal requires less effort in SEO configuration

· Community responsiveness can do wonders in this segment

· Drupal is using relative indexing of URLs which has no such support.

5. Campaign Management

a. AEM

· Segments: Analyzing this according to factors such as activity on the website, profile information registered and activity on other websites helps you to define segments.

· Email marketing: AEM lets you administer the newsletter functionality, including maintaining topics, archiving newsletters, and viewing newsletter statistics.

· Landing Pages: The landing pages feature allows quick and easy importing of a design and content right into an AEM page.

· Target Offers: Integrate your AEM sites with Adobe Target to personalize content in your pages.

· Working with the Marketing Campaign Manager: The Marketing Campaign Manager (MCM) is a console that helps you manage multi-channel campaigns.

b. Drupal

· Segments: Analyzing this according to factors such as activity on the website, profile information registered and activity on other websites helps you to define segments.

· Email marketing: Nesox Email Marketer is a professional email newsletter software and opt-in email marketing software for targeted mailing list building, email campaigns creating, bulk mailing and open and click tracking at your own computer.

· Landing Pages: It allows the site owner to design any number of prebuilt templates to be used for the landing pages.

6. Analytics (Google etc.)

a. AEM

· Integrates with Adobe analytics

· Adobe Analytics is the industry-leading solution that provides digital marketers with one place to measure, analyze, and optimize integrated data from all online initiatives across multiple marketing channels.

· Integrate Adobe SiteCatalyst to track page activity which is

· Tag management system is present

· Adobe analytics lacks attribution modeling

· Better segmentation features

· AdWords integration is a pain

· Less integration with other third party tools.

b. Drupal

· Integrates with Google Analytics majorly

· Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.

· Module for Page activity analysis is included.

· Tag management system is present

· Attribution Modeling and the Multi-Channel Funnels are perhaps one of the best distinguishing features of Google Analytics

· Segmentation features are not up to the mark

· AdWords integration is possible

· More integration with other third-party tools.

7. Support

a. AEM

· AEM Community: Users can create online community experiences, including forms, users groups, learning resources and other social features that are valuable to customers, employees and your brands

· 24*7 Support: Customers with Day Advanced/Premium and Platinum Support Account are eligible to additionally contact a Customer Success Engineer through 24*7 Helpline after regular business hours.

· Premium Account will incur additional charges to opt. for.

b. Drupal

· Forums: To ask or answer questions posted by other community members

· IRC Online Chat: Chat with the Drupal Community to get fast, effective support.

· Stack Exchange: Ask and answer questions about Drupal on the StackExchange Platform.

· Drupal Core Issue: To get the support for a core bug.

· Project Issue Queues: To get support with a specific project on Drupal.org.

· Professional Services: Locate Individuals and organizations providing Drupal-related professional services.

8. Security

a. AEM

· User Administration and Security.

· Signing and encryption of messages, automatic creation of repository users and groups, Service Provider and Identity Provider initiated authentication.

· Identity Management.

· User, Group and Access Rights Administration

· By default, AEM uses the Token Authentication Handler to authenticate each request.

· Broken Authentication and Session Management by sound and proven authentication techniques

· Insecure Direct Object References: All access to data objects is mediated by the repository and therefore restricted by role based access control.

· Cross-Site Request Forgery (CSRF): Cross-Site Request Forgery (CSRF) is mitigated by automatically injecting a cryptographic token into all forms and AJAX requests and verifying this token on the server for every POST.

· Insecure Cryptographic Storage: Sensitive data such as third-party credentials are stored in encrypted form using a FIPS 140–2 certified cryptographic library.

· Failure to Restrict URL Access: Access restrictions are enforced by the repository.

b. Drupal

· Safe file system permissions (protecting against arbitrary code execution)

· Text formats don’t allow dangerous tags (protecting against XSS)

· PHP or Javascript in content (nodes and comments and fields in Drupal 7)

· Safe error reporting (avoiding information disclosure)

· Secure private files.

· Only safe upload extensions.

· Large amount of database errors (could be sign of SQLi attempts)

· Large amount of failed logins (could be sign of brute-force attempts)

· Responsible Drupal admin permissions (protecting against access misconfiguration)

· Username as password (protecting against brute-force)

9. Asset Management

a. AEM

· With out-of-the-box support for Adobe Creative Cloud, one can manage all creative assets through your web browser and take advantage of DAM prebuilt deep integrations with the products that creative professionals use, such as Adobe Photoshop, Illustrator, and InDesign.

· Users across an organization can manage, store, and access images, videos, documents, audio clips, and rich media such as Flash files for use on the web, in print, and for digital distribution.

· The DAM workflow engine provides a drag-and-drop user interface that enables business users to create, maintain, and control extensible workflows to manage digital assets.

b. Drupal

· Asset Module: It provides an intuitive method of managing any type of file. It is integrated with: CCK, Views, Panels, TinyMCE, Imagecache, Lightbox, FLV Player, Audio Player

· The module leverages the power of CCK fields for images and file uploads, taxonomy terms for keeping track of all visual content and Imagecache for automatically creating multiple versions of an image for use in different places on a website.

· It contains Media Asset, with opportunity to create new types of Media Assets via administration UI and modify the Assets forms by either editing or overriding them.

· Views / Reference dialog wide integration.

4.0 Conclusion

Based on our analysis we conclude the following:

1. Drupal will be better in terms of Flexibility, Customization, SEO Platform, and Support Services.

2. AEM will be better in terms of Campaign, Scalability, Analytics, Security and Asset Management.

3. The initial set up and licensing costs of AEM is high as compared to Drupal.

4. AEM is capable of handling large amount of data as compared to Drupal



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